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April 02, 2008

creation of Criterion Collection's beautiful packaging

The Criterion Collection has exquisite taste in films, but these masterpieces are brought to life by package designs that are almost always better than the original film releases. I've always been curious about their art direction process and I'm happy to have found a rich documentation on how they came up with the Berlin Alexanderplatz DVD release at their blog, written by Eric Skillman. Link.

Below are some of the studies and comps that I like.... seems accomplished enough, surely it would have gone to final art at places without the high standards at Criterion:













And here's the chosen final art:



(For more on the technique involved in creating the final image, check out his design process blog, Cozy Lummox.)"

(Via On Five.)

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Comments

Awesome! Their packaging is great(I really liked the recent Ice Storm release).

Not so much into the wood cut look they went with for Berlin Alexanderplatz, I would have gone with something closer to the top.

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  • Thanks for checking out my blog. A little about me... I'm an Art Director and Photographer in New York City. Born in Tokyo, I've had happy detours in Toronto, London, Singapore, Austin and San Francisco. Would love to read your comments on the posts or hear from you at haj718(at)mac(dot)com.

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